Sustainability in retail is more important than ever, with many businesses looking to improve their sustainability efforts across the board.
At Reapp, we’re big on sustainability. Not only do we help our clients to become more sustainable via our innovative retail analytics software, but we’re also committed to doing our bit to help the planet.
Read on to find out more about Reapp’s sustainability journey and discover how we can help your business go greener.
The importance of sustainability in retail
From climate change and pollution to income inequality and human rights issues, it’s no secret that the planet is facing some pretty urgent social and environmental challenges.
Historically, unethical business and retail practices have played a major role in exacerbating these issues – which is why the responsibility to create a more positive and healthy environment for our communities, customers, colleagues, and planet now falls to retailers.
And if doing your part to help the planet isn’t enough of a reason to adopt more sustainable practices, then you’ll be interested to know that sustainability initiatives can also contribute to your business’s overall success.
Some of the benefits of adopting sustainable retail practices include:
- Cost reduction: Sustainable practices can help to reduce waste, lower energy consumption, and make more efficient use of resources, resulting in significant cost savings.
- Brand loyalty: Consumers tend to be more loyal to brands that share their values. In fact, 77% of executives in the retail industry agreed that sustainability leads to increased customer loyalty.
- Increased revenue: Consumers are shifting their spending towards products that claim to be sustainable and eco-friendly, which could mean potential revenue growth for sustainable businesses.
When you take all of this into consideration, going green is a no-brainer. That’s why here at Reapp, we’re committed to doing our bit to help make the world a better place.
Our journey to sustainability in retail
Sustainability is a big deal to us. We support our clients on their green missions every day by helping them reduce waste and streamline operations via our handy retail analytics tool, but we’re on our own journey to sustainability, too.
In collaboration with our sister companies, Dee Set and Tactical Solutions, we’re on a mission to become B Corp certified and maintain our status as a proud Carbon Neutral Company.
Tactical Solutions: Simplifying the path to B Corp certification
To achieve B Corp certified status, a business has to meet high standards of social and environmental performance, transparency, and accountability.
Our field team partner, Tactical Solutions, is already a B Corp certified business – and we aim to follow in their footsteps.
We always strive to conduct our business sustainably, to the high standards set by Tactical Solutions. This means we prioritise both the environment and our people in everything we do, working towards much more than just bottom-line profit.
Striving for net zero
We’re proud to be recognised as a Carbon Neutral Company, and we’re ClimatePartner accredited, too.
How do we do it? We’re glad you asked.
We offset our current carbon footprint by supporting loads of awesome projects that help protect our forests, clean up our oceans, and provide clean cookstoves for those in economically disadvantaged communities.
These projects not only benefit the environment but the local community and economy, too!
Investing in the future
To build a happier, healthier, and greener world, responsible leadership is key.
Reapp’s leadership team is committed to engaging, inspiring, and investing in future leaders to ensure our sustainability efforts continue for generations to come. We know that nurturing the bright minds of the future will help drive our business forward while preserving the world we live in.
The Dee Set Group: Our core values and ethos
As a member of the Dee Set Group, our ethos is simple: to build a world where we all have happier and healthier lives, the environment is cleaner and greener, and where inequality is eliminated once and for all.
As well as focusing on our own sustainability efforts, we help our retail clients on their sustainability journeys via our innovative retail analytics tools.
Our software sources data directly from the shelves to help you make informed sales and marketing decisions. At-a-glance reports and dashboards can be created at the click of a button, allowing you to drill deeper into the performance insights that matter most to you.
One of the many advantages of our analytics software tool is that it helps to reduce waste, which can massively improve your business’s sustainability efforts. Similarly, completely digitalised reports reduce paper usage and help make your business that extra bit more green.
Ready to start your business’s sustainability journey? Make an enquiry about our software today.
